A Breakthrough For Streaming Live Sports?

By Brad Hubbard | @bradhubbard

The fact is that sports have been live streamed online for a long time now. So is DISH Network recent announcement that it will live streaming ESPN and ESPN2 via Sling TV for $20 really that big of a deal? Yes and no.

Yes! Yes! Yes!

Currently there are a few legal ways to live stream ESPN platforms. All of them come down to having your subscription authenticated at some point and if you are a DirecTV subscriber you are SOL until later this year. 

With Sling TV you won’t need to have a cable or satellite subscription. Your experience won’t be the same either but at least you can spend a mere $20 a month vs $100 plus for a bunch of cable channels you’ll never watch.

F1 RACE IN BAHRAIN

Live streaming of the F1 race in Bahrain on NBCSPORTS.COM

NO!!!!!!

The fact of the matter is that the cable or satellite companies are going to get their money somehow. That ‘somehow’ is going to be with the data-usage fees. The country’s biggest cable provider, Comcast, currently gives you 300 GB a month with a $10 charge for every 50 GB over that. Seems like a lot until you add in the multiple devices per user and services like Netflix and Xbox One. Add Sling TV to the mix and you’ll be over the limit after the first weekend of College Football.

Live streaming has also been hindered by the experience itself. Bandwidth is not unlimited. If your neighbor is streaming a movie, your kids streaming music or playing online video games then your basketball games streaming quality will go in the toilet. With a cable or satellite subscription, everyone can watch without a signal downgrade. It also isn’t as reliable as your traditional connection. Just ask those trying to stream the Rose Bowl on the Watch ESPN app. 

While $20 is cheaper than $100, when you add that to the Netflix, Amazon, Hulu, and future HBO App subscription, your spending close if not more a year.

Conclusion

The fact is that this is a long time coming. While a lot people were hacking their way towards this solution for years it will be nice to get it without the hassle. This application for only $20 a month is a good first step but it’s not the solution. Others will follow and  this service, along with it’s consequences, will make people more aware of issues like net neutrality. Eventually we’ll see more applications like Sling TV but it may be a ways off.

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