By Brad Hubbard | @bradhubbard
Sling TV just did a mic drop today for cord cutting sports fans. They added NFL Network and NFL RedZone to their list of channels. Let that sink in for a moment. NFL RedZone is now available for an extra $5 a month and you can truly watch it anywhere on any device. Sling TV just hip-checked AT&T/DirecTV into the boards right in time for football season.
A few months ago the NFL Network was off of DISH (Sling TV’s parent company). Like many DISH negotiations, this one ended up being fought in public. The two sides settled and you can bet that part of that settlement was getting the NFL Network and NFL RedZone onto Sling TV.
NFL is not new to the OTT game. They have NFL Now (which I honestly can’t tell you what it’s supposed to be) on various devices but no NFL RedZone and no NFL Network. RedZone is really the key here. That is 17 weeks of live game footage without commercials during the season without having to spend a car payment for NFL Sunday Ticket on DirecTV.
Sling TV will continue to add channels but bagging the NFL is a game changer for the cord cutting sports fan. It’s an economical choice and one that they can take everywhere. This should force AT&T to make NFL Sunday Ticket a stand alone service (they already do in some place). Make no mistake, this is a game changer in the OTT-land of sports.