Princess of Darkness

By Brad Hubbard | @bradhubbard | 10.17.2016

Amy Trask was the first female NFL executive. There have been female owners, wives, daughters and others but she was none of these when she went to work for Al Davis and the Oakland Raiders. She worked her way up from an intern to be CEO of one of the NFL’s most storied and divisive franchises and along the line gained the nickname ‘Princess of Darkness.’

Amy TraskTrask has a new book out called ‘You Negotiate Like a Girl: Reflections on a Career in the National Football League’ and was recently featured on the Sports Business Radio podcast. One of the stories she told was how Davis didn’t consider her a woman and how that was one of the more special moments of her career.

Trask makes the point, ‘Don’t we all want to be regarded without respect to gender, ethnicity, race, religion, all of those characteristics which have no bearing what so ever on whether we can do a job.’ It’s a perspective that has examples all over the Raider organization. The Raiders were the first team to hire a Hispanic head coach (Tom Flores), an African American head coach (Art Shell) and numerous young coaches (Jon Gruden and Lane Kiffin).

Trask may not consider herself a trailblazer but she was. I look forward to reading Trask’s book and I also look forward to more NFL franchises seeing things the way Davis did when it comes to race, gender, ethnicity and so on. It is 2016 after all.

Sports Business Radio Podcast

Kiffin-ed

By Brad Hubbard @bradhubbard

Lane Kiffin is unemployed. He was fired as the Head Football Coach at USC on Sunday. It comes after a 62-41 loss at Arizona State which is the seventh loss in the last 11 games dating back to last season.

Lane Kiffin

Belive it or not, Kiffin has a winning record as a head coach (40-37). While his record is better in college (35-21) than it was in the pro’s (5-15) no one would say that his tenure’s have been a success. USC Athletic Director Pat Haden and University President Max Nikitas pulled the trigger on Kiffin and put former Ole Miss Head Coach Ed Orgeron in charge for the remainder of the season.

Pat Haden

What sealed Kiffin’s fate was not win’s and losses although that did play a big factor. It’s the fact that wherever he goes problems seem to follow and no one really seems to care for this guy.

From a fall out with the late Oakland Raiders owner Al Davis where Davis fired Kiffin with cause to recruiting mistakes at Tennessee that ended up putting them on probation.

The problems continued for Kiffin in how he handled just about every situation. From the way he left Tennessee to his walking out of a post practice press conference at USC. He doesn’t give anyone a chance to like him.

But don’t cry for Kiffin. He’s not yet 40 years old, he’s made millions, and will be able to sweet talk some AD or NFL owner into giving him another chance.

In the end, Kiffin just didn’t seem ready to take on the jobs that he talked others into giving him and really has no one to blame but himself.