Twitter Does The NFL & It Didn’t Suck

By Brad Hubbard | @bradhubbard | 9.16.2016

twiterThe biggest name in North American sports, the National Football League, has officially embraced over the top streaming and the experience didn’t suck. Thursday nights game between the Buffalo Bills and New York Jets was the first NFL game ever streamed over Twitter. While there is some room for improvement, Twitter pulled it off.

The NFL has dipped it’s toe into the live streaming world for a couple of years now. Their streaming only game from London last year between the Bills and the Jacksonville Jaguars was a success but the numbers were not the most accurate thanks to Yahoo autoplaying the game on the homepage. While experts like BAM’s Bob Bowman say that it’s a dicey proposition to go all in and make OTT the only place to see a Thursday Night game, Twitter doesn’t have to worry about that. CBS or the NFL will be broadcasting the games so Twitter only needs to worry about the cord cutter and mobile folks. As Sports Business Journal’s Eric Fisher pointed out, that is a solid number of people but nothing that should put too much stress on Twitter’s system.

Twitter was ready for this amount of users because they did a dry run the opening weekend of college football. The Weber State vs Utah State football game was a low profile way to test their infrastructure. It worked beautifully and they were able to replicated that with a significant increase in users. That should make CEO Jack Dorsey sleep well at night.

twiter2Thursdays game was a solid, stable, and had good quality stream. Finding the game was another issue.

If you were on a phone, there was no clear advertising to find the game. The best way was to search #TNF, #NYJvsBUF, @NFL, one of the teams or go to Moments. On a laptop, you were able to see a LIVE graphic in the trending section. That helped but you’d have to figure that the users were split between computers/OTT devices and mobile devices. For any new users, it would have been hard to find.

Twitter was the dark horse to win the streaming rights for Thursday Night Football. There was a lot of curiosity to see if they could pull it off and they did with flying colors. While things went well, they have to work on alerting people. It’s a challenge all OTT providers face but one that has to be solved soon.

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Face Up Against The Glass

By Brad Hubbard | @bradhubbard


It may be called the ‘glass ceiling’ but it is becoming very clear over the last 24 months that women in coaches are pressing their face up against the glass. From the San Antonio Spurs hiring Becky Hammon and then putting here in charge of the summer league team to the Buffalo Bills hiring the Kathryn Smith this week. The cracks are appearing in the glass.

Hammon and Smith may be the most notable names that are out there because they are the first two in professional sports to be actually coaching players. Their roles show that they have the motivational skills, acumen, and specific sports knowledge to help their teams win games. Because let us not forget, sports is about winning. If they aren’t helping the players get better and helping their respective teams win then they will be gone just like their boss.

Hammon and Smith are alone on the sidelines of professional sports but not in the front office. Several women have and do hold key positions in professional sports such as Senior VP of Baseball Operations from MLB Kim Ng and former Oakland Raiders CEO Amy Trask.

Danielle Bartelstein was named Senior Director of Football Operations at Virginia Tech this past fall. She joins new head coach Justin Fuente who was hired to take over for legendary coach Frank Beamer. While this role may not lead to a head coaching or coordinator position it is a vital roll in college football. It is essentially the right arm of the coach off the field.

While it is 2016 and these hirings aren’t even a dent in the grand scheme of things, it does show that people and coaches in particular are coming around. Will there be a female coordinator or head coach in the near future in basketball, football or baseball? Probably not but the near future ain’t what it use to be.

NFL Game via Yahoo = Success?

By Brad Hubbard | @bradhubbard

Yahoo Screen GrabThe Buffalo Bills vs Jacksonville Jaguars was the first ever NFL game distributed mainly via the web. In this case Yahoo! handled the streaming duties. While it is being spun as a success, it wasn’t as big of a success as the powers that be would like for us to believe.

Peter King on MMQB pointed out that the live stream on Yahoo may not have been as awesome as Yahoo and the NFL are making it out to be. For example, King points out that Yahoo is counting a “stream” as anyone who watched for me than three seconds. The stream was on autoplay on Yahoo’s homepage. Not exactly an accurate portrait.

While the stream worked well it was great for everyone. As Business Insider pointed out, some people experienced a less than ideal viewing experience. It was still free and available on a global basis though.

nfl on yahoo

What this game really did, besides being a pretty damn good one, was show why the Internet has not take over TV when it comes to our main viewing source.

While ad space on the Internet is infinite (want more space, create a new page) the bandwidth is not. Unlike TV, bandwidth is finite. There is only so much of it at any given time in a given place. It is, after all, a series of tubes. For example, if you are at a Starbucks trying to stream the game and there are 10 other people there on their various devices doing various bandwidth sucking things then your stream is going to suck at some points. If you are at home in your house in the suburbs and everyone else is i your neighborhood is at home streaming the new season of ‘House of Cards’ on various Netflix connected devices then odds are you may not be getting the speeds you are paying for from your ISP.

So, while the game may not have been as successful viewing wise as some people would like for us to believe, it was a success. Why? People could watch a football via a new distribution channel without borders or boundaries. In Vietnam? No Problem. In Denver? We got you. Normally to get that kind of access you had to fork over an absurd amount of money and in this case, you’d be forking over money for two teams in some of the smallest markets in the NFL.

This is hopefully will not be a one off event. Live streaming is a good thing. It gets back to the fundamental possibilities of the Internet: any content, any where on any device. Remember that? Kind of funny that the NFL is the one trying to get us back to that idea. But hey, as long as we get there do we really care who leads the way?

And now, your Internet moment of Zen.

What to Watch Thurs. 11/27- Fri. 11/30

All times are PST

Thursday November 27th

Chicago Bears at Detroit Lions – 9:30am CBS: Cutler vs Stafford. Let’s see who implodes first.

Philadelphia Eagles at Dallas Cowboys – 1:30pm FOX: This may be one of the better match-ups on Thanksgiving in a long, long time.

TCU at Texas – 4:30pm FS1: TCU needs this win in and an impressive one at that if they want any chance of making the Playoff.

Seattle Seahawks at SF 49ers – 5:30pm NBC: This is a pivotal game for both teams playoff chances.

Friday November 28th

NY Rangers at Philadelphia Flyers – 10am NBC: Two teams that hate each other. Goes along with some of the feelings come Black Friday.

Arkansas at Missouri – 11:30am CBS: This game just got a whole lot better with the Razorbacks latest form.

Arizona State at Arizona – 12:30pm FOX: This could be the best game of the weekend.

Chicago Blackhawks at Anaheim Ducks – 1pm NHLN: Two teams loaded with talent and probably Stanley Cup contenders.

Virginia at Virginia Tech – 5pm ESPN: Winning team goes bowling.

LA Clippers at Houston Rockets – 5pm NBA-TV: This game is just loaded with stars.

Memphis Grizzlies at Portland TrailBlazers – 7pm NBA League Pass: The top team in the Southwest vs the top team in the West. What?

Saturday November 29th

Georgia Tech at Georgia – 9am SEC Network: Georgia Tech runs the football and Georgia has had trouble with that this season.

NE Revs vs NY Red Bulls – Noon NBCSN: If it’s anything like game 1 we are in for a treat.

Mississippi State at Ole Miss – 12:30pm CBS: A ton on the line for both teams. Ole Miss will probably be without QB Bo Wallace which could make or break this game.

Minnesota at Wisconsin – 12:30pm Big Ten Network: Minnesota is a tough football team and Wisconsin is too. Oh yeah, they play for an axe.

Auburn at Alabama – 4:45pm ESPN: It’s the Iron Bowl. Did you see what happened last year?

Oregon at Oregon State – 5pm ABC: The Civil War tends to be one sided in Oregon’s favor but every now and then State jumps up to bite’em.

Washington at Washington State – 7:30pm FS1: The Apple Cup is always one the best in state rivalry games in the country.

Sunday November 30th

Cleveland Browns at Buffalo Bills – 10am CBS: When was the last time that this was a must watch game? Well it is now.

102nd Grey Cup – 3pm ESPN2: Hamilton Tiger-Cats vs the Calgary Stampeders. Calgary has been one of the best teams in the league year in year out. They don’t get to the Grey Cup often and when they do they don’t always walk away with the Cup. In other news, Hamilton got faded in last years Cup so you know they want this one.

NE Patriots at Green Bay Packers – 1:30pm CBS: This game should rock.

Denver Broncos at KC Chiefs – 5:30pm NBC: KC is going to be ultra motivated since they lost a Pro Bowl player in Eric Berry for the season and are coming off a loss in Oakland.

Seattle Sounders at LA Galaxy – 6pm ESPN: This is just going to be an amazing match. Does Landon Donovan continue to another MLS Cup or will Clint Dempsey get the Sounders to their first ever Cup.

 

 

What to Watch Thurs. 9/18 – Sun. 9/21

All times are PST

Thursday Sept. 18th

Auburn at Kansas State – 4:30pm ESPN: Another week and another SEC vs Big 12 matchup. K State escaped against Iowa State two weeks ago and hopefully those two weeks was enough time to get ready for the high powered Auburn attack.

Tampa Bay Buccaneers at Atlanta Falcons – 5:30pm CBS: Tampa is staring 0-3 right in the face. They need a huge effort on the road to prevent that.

Seattle Mariners at LA Angels – 7pm MLB.TV: The Mariners are hanging around and send King Felix to the mound against Jared Weaver.

 

Friday Sept. 19th

Milwaukee Brewers at Pittsburgh Pirates – 4pm MLB.TV:Pennet race is coming down to the wire and division rivals square off.  It’s what September is all about.

Detroit Tigers at KC Royals – 5pm MLB.TV: What we said above applies here too.

 

Saturday Sept. 20th

Arsenal at Aston Villa – 7am NBCSN: 2nd place Aston Villa welcomes in the Gunners to kick off your Saturday.

North Carolina at East Carolina – 12:30 ESPNU: UNC had a week off after being in a thriller against San Diego State. ECU is riding high off of their upset of Virginia Tech. Should be a good one.

Indiana at Missouri – 1pm SEC Network: No it’s not a basketball game but the score may reflect one. IU can’t play defense but they can score points and Mizzou picked up right where they left off last season.

Vancouver Whitecaps at Portland Timbers – 2:30pm NBCSN: A lot of things on the line in this game. Cascadia Cup, playoff berths, you name it.

Clemson Tigers at Florida State – 5pm ABC: Game of the day which is why Gameday is there. Clemson has gotta have a better showing than they did last year or else they could be 1-2 come Sunday morning.

Miami at Nebraska – 5pm ESPN2: If the Clemson at FSU game goes south then flip over to this one. Nebraska has one of the best RB’s in the country.

California at Arizona – 7pm PAC-12 Network: If you’re planning on staying up to watch this game to the very end then you might want to pop a Red Bull around 6:45pm. These teams like to score and score fast which could make for a long and entertaining west coast shootout.

San Diego State at Oregon State – 7:30pm FS1: San Diego State game UNC all they wanted two weeks ago and Oregon State had to travel back from Hawaii. Guess here is close game in the 4th quarter.

 

Sunday Sept. 21st

Chelsea at Manchester City – 8am NBCSN: How about this matchup to start off your Sunday!

San Diego Chargers at Buffalo Bills – 10am CBS: The Chargers are coming off of a huge win last Sunday but now they have to go all the way across the country to play the 2-0 Bills. What?

Calgary Stampeders at Montreal Alouettes – 10am ESPN2: We didn’t forget about you Canada. The Stamps may be the best team in the league but starting QB Bo Levi Mitchell is banged up. Meanwhile the born again Als are back on the right track with former Tennessee Vol Jonathan Crompton at the controls.

Denver Broncos at Seattle Seahawks – 1:25pm CBS: This has to be better than last years Super Bowl right?

 

Why Chip Kelly Isn’t Right For The NFL

By Dave Trausneck @trausneck

A few days after Christmas, my father and I were riding around in his car straddling the state line between North and South Carolina when he asked me if Chip Kelly was leaving Oregon.

About three heartbeats later I said, “no.”

When asked why, I told my father that I had a pretty good hunch that Kelly would stay in Eugene, because we went down a similar road last year, and I don’t think his offense would parlay into success in the National Football League.

Chip Kelly-Oregon

Much has been said over the past few days about Kelly’s “blur” offense at Oregon, and how versions of it is currently being used by the New England Patriots and Washington Redskins… and Kelly “wins” no matter where he goes.  Could Chip Kelly win in the NFL?  Yes.  Enough to mirror his success at Oregon?  No.Here’s a list of reasons why Kelly can’t win at Cleveland, Buffalo or Philadelphia like he can in Eugene.  I’ll go into more details below.

  1. Recruiting vs. the Draft
  2. Speed in college vs. speed in the NFL
  3. Coaching teenagers vs. coaching 5-8 year NFL veterans
  4. He can’t be his obscure, quirky self with members of the media in the NFL or with any of those fan bases.

The University of Oregon football program has several exclusive perks.  Most notable, it’s the school Phil Knight launched into the stratosphere.  When 16 and 17-year-old boys watch the Ducks on television, they see hundreds of jersey combinations and Nike EVERYWHERE.  It’s flash, it’s 80’s-era Showtime at the Forum, and Chip is like Magic running the break dishing to Worthy or Kareem.

Like Tampa Bay last year, I believe Kelly realized the infrastructure in Buffalo, Cleveland and Philadelphia could not sustain his type of offense… and he would be out in three years at either location.  Brandon Weeden, Ryan Fitzpatrick and Nick Foles cannot run Kelly’s offense as well as Jeremiah Masoli, Darron Thomas or Marcus Mariota.  The three former quarterbacks are better for the NFL than for college… the three latter quarterbacks are better for Chip than the NFL.

Kelly’s offense relies on speed more than anything else.  In his UPS commercials, he notes the offense includes many simple patterns, but he emphasizes speed.  The “blur” offense can work in college where talent is somewhat diluted, but not in the NFL.  Right now, the spread offense is a gimmick that keeps defenses on their toes between multiple spread formations and 50-pass attempt per game quarterbacks.

Oregon’s Win The Day motto resonates in young men better than 28-year-olds who have three homes and three cars.  His message serves as a viable life lesson for an 18-year-old who just became eligible to vote, and who will soon play on national television for the first time.  The message gets drowned out in a room of men who have had 3 coaches in their career.  Motivating young men is much simpler than changing a grown man.

If you’ve ever listened to Coach Kelly talk to a reporter, you know he’s an odd fella.  He speaks differently, acts differently… and can be best described as “obscure.”  It fits perfect in Eugene.  It’s an obscure part of America… and he gets to fly under the radar of bigger national media on the East Coast.  It’s tougher to stay up and watch the end of an Oregon game at 2am than it is to finish watching the SEC game of the week that ends at 7pm.

Each city that showed interest in Kelly has a rabid fan base that does not tolerate failure.  While success in Buffalo, Cleveland and Philadelphia has been tough to find the past few years, you need a coach who understands that and can speak to the blue-collar nature of their core fan base.  Kelly has a frosty relationship at best with boosters in Eugene.  It’s a relationship that could also put a strain on the fan base.

Chip Kelly will probably make the jump from Oregon to the NFL one day.  But the time isn’t right, and it may never be right.

As one woman in Portland put it, “If he (Kelly) wants to do the game a service, keep teaching.”